Bob Peebles
Managing Director, Strategy

Bob Peebles

Bob Peebles is a highly respected leader with 35 years’ experience in the Australian IT industry, across technology consulting, implementation, and managed services for both commercial and public sector organisations. ​

As Managing Director of Strategy for Datacom Australia, Bob is responsible for the strategic delivery of Australia’s business plans which provides services to some of Australia’s largest commercial and government organisations across Victoria, New South Wales, ACT, Queensland, and South Australia. Bob Peebles is also responsible for Datacom’s partner management, strengthening our relationships with key partners across the business. A member of Datacom Group’s executive leadership, Bob joined Datacom in 2017.

Bob’s thought leadership and expertise in the private sector covers a range of Industries, including financial services and utilities, where he has an established track record in sales and management of IT systems, with extensive experience in business management, sales and business development, and people development.​ Before joining Datacom, Bob was Executive General Manager at Oakton, responsible for sales strategy and policy as well as the company’s alliances and its marketing function. Bob also held the positions of Executive General Manager ACT; General Manager Solution Enablement, Sales & Marketing and Partner Relationships; General Manager Client Management and Marketing; and Victorian Sales Manager.​

Bob’s many career highlights include establishment and successful delivery of key solutions and projects in various industries; establishing and growing consultancy and sales services, as well as significant new client acquisitions; IP development and deployment; and successful brand development.

Latest Updates

Champions of Change Microsoft Partners

Bob Peebles is a Member of Champions of Change Microsoft Partners established in 2020 in partnership with Microsoft Australia. The Group includes CEOs and Managing Directors of Microsoft Australia’s eleven largest partners. The group is committed to building flexible workplaces and developing new approaches to attracting and retaining women in the sector.